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Taylor Swift Named IFPI 2025 Global Artist of the Year for Record Fourth Straight Win

The industry body attributes her dominance to exceptional cross‑format engagement.

Overview

  • Swift tops IFPI’s annual global consumption ranking for a fourth consecutive year and the sixth time overall.
  • IFPI’s 2025 list places Stray Kids second, Drake third, The Weeknd fourth and Bad Bunny fifth.
  • The award reflects aggregated worldwide consumption across streaming, downloads and physical formats within the calendar year.
  • IFPI cites the October release of Swift’s twelfth album, The Life of a Showgirl, and a Disney+ tour documentary, The End of an Era, as key drivers.
  • Reports also point to heightened public attention on her relationship and engagement to NFL player Travis Kelce as a likely boost, while IFPI did not disclose revenue figures.