Overview
- An internal fiscal Q3 2026 report obtained by journalists repeats the Nov. 19 launch target and states Rockstar’s official marketing will begin this summer.
- Zelnick told CNBC the company’s substantial ad spend underpins confidence in the timeline, saying, "We’re not selling hamburgers."
- Rockstar previously moved the game from late 2025 to May 26, 2026, and then to Nov. 19, 2026, keeping some fans cautious about further slippage.
- With only two cinematic trailers released so far, the summer campaign is expected to bring new trailers, deeper gameplay looks, and pre-order details.
- GTA 6 is slated to debut on PlayStation 5 and Xbox Series X|S, with a PC version not yet announced.