Overview
- The lineup features five new items—the Mini Taco Salad, Beefy Potato Loaded Griller, Chips & Nacho Supreme Dip, Avocado Ranch Chicken Stacker, and a limited-time Salted Caramel Churro—priced from $1.99 to $2.99.
- Five returning favorites round out the value roster: Cheesy Roll Up, Spicy Potato Soft Taco, Cheesy Bean and Rice Burrito, 3 Cheese Chicken Flatbread Melt, and Cheesy Double Beef Burrito.
- Rewards members received early access starting Jan. 16 via the Taco Bell app and in-restaurant check-in.
- The app-based "$1 Tuesday Drops" promotion opens Jan. 27 at 5 p.m. ET for the first 30,000 rewards members.
- To promote the launch, Taco Bell hosted "Laps of Luxury" drive-thru tastings in Southern California with chauffeured laps and reservations through Resy.