Overview
- Swiggy announced a tie-up with Sarvam to add voice-led ordering across Food Delivery, Instamart and Dineout, showcased in a live demo at the India AI Impact Summit in New Delhi.
- Sarvam’s speech models support 11 Indian languages, including Hindi, Tamil, Telugu, Kannada, Bengali and Marathi, so customers can speak naturally to shop or book tables.
- A prototype let shoppers place an Instamart order over a normal phone call without the app or internet, which could help people who use basic phones or have patchy data.
- Swiggy is now live on Sarvam’s Indus chat app for conversational shopping, with Razorpay processing payments inside the chat to finish the transaction.
- The companies say this builds on Swiggy’s earlier Model Context Protocol work for agent-driven tasks and payments, though they have not shared rollout timing or user numbers.