Overview
- Industry estimates from the National Chicken Council point to roughly 1.5 billion wings consumed for Super Bowl LX, about 10 million more than last year.
- Wing sales jumped nearly 20% nationwide over the NFL playoffs, with Circana citing regional spikes near playoff teams, including about 26% in Seattle and 17% in Boston.
- Wells Fargo reports fresh wings averaging $3.47 per pound, down 2.8% year over year, tied to higher 2025 domestic production and lower feed costs.
- USDA data show November wing inventories in cold storage were lower than any non‑pandemic year in more than a decade, signaling tight availability despite stronger production.
- Local outlets report large orders and specials, including a 250‑pound wing buy and a $25 all‑you‑can‑eat offer in Manchester, while Fort Worth restaurants promote extensive flavor options and takeout.