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Sunset Dunes Turns One As Push To Reopen Weekdays Escalates

A ballot campaign now seeks November voter approval to let cars return on weekdays.

Quinn and Lele, foreground left and right, attend Sunset Dunes’ first anniversary celebration Sunday.  
Alex Edwards, an Inner Sunset resident, enjoys Ploverfest from her tent at Sunset Dunes.  
Sunset Dunes marks its first anniversary Sunday with Ploverfest, a musical and recreational celebration of the park on the Upper Great Highway in San Francisco.  
Jessica Katzman dances to a DJ set Sunday during Ploverfest, Sunset Dunes’ first anniversary celebration.  

Overview

  • Ploverfest, the park’s first anniversary festival, drew residents on Sunday for music, pop-up stages and food trucks along the former Upper Great Highway.
  • City parks officials report roughly 1.7 million visits since the car-free park opened, including more than 525,000 from January through March.
  • Opponents are collecting signatures through July for a November ballot measure that would reopen the Great Highway to cars on weekdays.
  • A separate coalition has filed a legal appeal that aims to overturn the 2024 voter measure that authorized converting the roadway into a park.
  • Supporters highlight daily family use, business foot traffic and dune restoration that stabilizes the shoreline and helps shield Ocean Beach from storms.