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Sunbed Wars Return to Canary Resorts as Hotels Tighten Rules

Viral poolside videos have driven hotels to add staff-enforced controls as courts probe operators' duty to manage towel reservations.

Overview

  • Late June videos showed dozens of pool loungers claimed with towels before dawn, highlighting a recurring summer rush for prime sun and shade spots at busy resorts.
  • A British tourist, Ellie McAdams, filmed herself removing unused towels at a Tenerife pool after a lifeguard told her to do so, and her clip has been widely shared online.
  • A separate TikTok post captured dozens of loungers covered with towels at about 2am at Blue Sea Playa Club in Lanzarote, underscoring how early claiming can start.
  • Hotels have responded with a mix of measures such as staff removal of abandoned towels, timed entry or security at pool gates, fines and formal pre-booking or allocation systems.
  • A recent German court ruling found that failing to manage sunbed reservations can breach package-holiday obligations, a decision that could expose tour operators to refunds and push wider enforcement.