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Starbucks Rolls Out Hannah Montana Secret-Menu Refresher for 20th Anniversary

The app-listed drink is available through April 5 to drive a nostalgia push across stores.

Overview

  • Starbucks launched the Secret Popstar Refresher on Monday as a Hannah Montana–themed secret-menu item that fans can order in the mobile app or by asking for specific customizations in stores.
  • The rollout aligns with Tuesday’s Hannah Montana 20th Anniversary Special on Disney+ and Hulu, with U.S. stores featuring a curated playlist to mark the premiere.
  • The recipe shown in the Starbucks app builds on a Grande Strawberry Açaí Refresher with no strawberry inclusions, topped with raspberry cold foam and two pumps of raspberry syrup.
  • Starbucks says the app-listed build is a limited run through April 5, and it does not appear on physical menu boards, so customers must use the app or tell baristas the exact ingredients.
  • Fans flagged the raspberry flavor as ironic given the character’s on-screen dislike of raspberries, and Starbucks replied on Instagram that the callback was intentional, noting the “raspberry saga” and saying Miley has made peace with it.