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Starbucks Brings Back Pumpkin Spice Latte and Expands 2026 Fall Menu

The rollout pairs new pumpkin, pecan and banana‑bread drinks with grocery pumpkin products and PSL Society merchandise to broaden seasonal revenue.

Overview

  • Starbucks rolled out its full fall menu in U.S. coffeehouses on Tuesday, Aug. 25, returning the Pumpkin Spice Latte and adding several new pumpkin-based cold drinks.
  • The company introduced new beverages including Iced Pumpkin Cream Shaken Espresso, Pumpkin Spice Chai, Iced Pumpkin Cream Matcha, the Iced Banana Bread Latte and Iced Banana Bread Chai, plus a Chaider (chai–cider hybrid).
  • A pecan lineup including the Pecan Cortado, Iced Pecan Crunch Latte and Pecan Crunch Latte returns, while the food menu adds a Chicken Bacon Protein Pocket and a Hedgehog Cake Pop alongside the Pumpkin Cream Cheese Muffin.
  • Starbucks launched a PSL Society merchandise collection in stores the same day and kept grocery-channel pumpkin items on shelves ahead of the in-café debut to extend the seasonal campaign beyond cafés.
  • The late-August release continues Starbucks’ recent pattern of early fall rollouts that aim to drive traffic and sales during a competitive window when rivals also accelerate seasonal launches.