Overview
- Bitso reported that in 2025 stablecoins made up 40% of purchases on its platform versus 18% for Bitcoin.
- The findings reflect activity from nearly 10 million retail users across Latin America.
- Bitso said people in inflation-hit economies are choosing dollar-pegged tokens to store value, pay bills, and send remittances.
- Despite fewer new purchases, Bitcoin still appeared in 52% of portfolios in 2025 as a long-term store of value.
- A stablecoin market near $320 billion now supports products such as Mercado Libre’s Meli dollar remittances in the region.