Overview
- Spotify, which announced the change Tuesday, is adding podcasts to its AI Prompted Playlists in beta for Premium users in the U.S., Canada, the U.K., Ireland, Australia, and Sweden in English.
- Listeners type a short prompt to build a playlist of podcast episodes that match their interests, and they can choose how often the list refreshes with daily, weekly, or no updates.
- Each episode added to a Prompted Playlist shows a brief note that explains why it was picked, giving users clearer insight into how the suggestions were made.
- Spotify says the tool will surface playlists made by its culture team on the home screen, and people can tweak the prompt to make those lists their own.
- The rollout fits a broader push to grow podcast discovery and earnings after Spotify lowered video-podcast monetization thresholds earlier this year and reported 34 million first-time podcast discoveries each week alongside a large video catalog.