Spotify Expands AI DJ to Four New Languages, 75+ Markets

The update makes the assistant feel more local through distinct voices tailored to each language.

Overview

Spotify, which announced the update Thursday, added French, German, Italian and Brazilian Portuguese to its AI DJ.
The company is rolling the feature out to Premium users in Austria, Brazil, France, Germany, Italy, Portugal, South Korea and Switzerland, bringing availability to more than 75 markets.
New localized personas power the voices in each language: Maïa for French, Ben for German, Alex for Italian, and Dani for Brazilian Portuguese.
DJ builds a personal mix with short spoken notes based on listening history, and it takes voice or text requests to change mood, energy or tracks.
The feature remains in beta, and users can start it from the Home tab or by searching DJ in the app.