Overview
- Beta access will reach Premium subscribers in New Zealand in the coming weeks, and participation is optional.
- Taste Profile shows a summary of recent artists and genres alongside a “Tell us more” box for user input.
- Listeners can request more or less of certain styles or exclude genres and artists to reshape what appears on the homepage.
- Recommendations incorporate day-to-day habits such as workouts or commutes in addition to cross-format listening signals.
- Co‑CEO Gustav Söderström announced the feature at SXSW as part of Spotify’s expanding AI personalization efforts that include Prompted Playlists.