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Spider‑Man: Brand New Day Breaks Box‑Office Records in First Week

Strong presales and audience demand fueled an unprecedented early run that is prompting studios to rethink Marvel rollout plans.

Overview

  • Sony confirmed the film opened to the biggest domestic weekend ever with $360 million, surpassing Avengers: Endgame for the top U.S. debut.
  • Industry tallies show roughly $449 million in North America and $706.3 million overseas for a global opening‑week total near $1.155 billion, making it the highest‑grossing film of 2026 in its first week.
  • The picture hit major speed milestones, reaching $400 million in North America in four days, crossing $1 billion globally in six days and becoming the fastest film to pass $500 million domestically in its first seven days.
  • India proved a key market, with trade tracker Sacnilk reporting the film passed about ₹400 crore gross in eight days and the English and Hindi versions driving the bulk of receipts.
  • Analysts and studio executives credit tight marketing, heavy presales, positive reviews and strong weekday holds for the surge, and they say the results will shape Sony/Marvel scheduling and summer theatrical strategies.