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Spider-Man: Brand New Day Opens Strong With Record Previews and Rave Audiences

Exceptional early grosses, strong viewer scores and a post-credits tease are shaping expectations for a lengthy theatrical run.

Overview

  • Spider-Man: Brand New Day is now playing widely in theaters and has drawn broadly positive reviews and audience reactions.
  • Thursday preview screenings reportedly grossed more than $70 million domestically, a new MCU preview record according to multiple industry reports.
  • In India the film posted an estimated opening-day net of Rs 60.60 crore (Rs 72.44 crore gross), which outlets say makes it the biggest Hollywood opener in that market.
  • Audience measures are very strong, with an A grade from CinemaScore and very high Rotten Tomatoes scores reported, while critics have given mostly positive reviews.
  • Coverage notes a surprise, high-profile casting reveal and a post-credits tease that link the film to upcoming Avengers storylines, and analysts expect Sony to keep the movie in theaters longer before debuting it on premium VOD or streaming.