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South Korea Unveils Tourism Overhaul: Price-Gouging Crackdown, Easier Entry, Regional Push

The package aims to turn record arrivals into repeat visits through swift legal changes.

Overview

  • Legislative revisions will mandate transparent pricing, penalize overcharging, and set compensation rules for unilateral booking cancellations by accommodations.
  • Taxi enforcement will tighten under a strengthened three-strikes system, including an immediate 30-day license suspension for a first overcharge offense.
  • Entry will be eased with a pilot visa waiver for Indonesian tour groups, five-year multi-entry visas for eligible travelers from China and Southeast Asia, 10-year visas for residents of major Chinese and Vietnamese cities, and expanded automated clearance to EU nationals.
  • Regionalization measures will expand direct international flights to local airports via exclusive traffic rights and route incentives, with cruise processing upgraded and a 24-hour service trial at Busan’s passenger terminal.
  • Authorities will run on-site inspections against gouging, reward local governments that curb unfair pricing, address Jeju rental car pricing tactics, and coordinate with the Visit Korea Committee to improve payment, transport and traveler information across regions.