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Soulja Boy Signs Exclusive Streaming Deal With Kick

The move reflects Kick’s pitch of a 95% subscription split, with financial terms kept private.

Overview

  • Soulja Boy confirmed the partnership on Jan. 19 in a clip on X, saying, “It’s official, I’m Kick partner.”
  • He shared a freestyle on stream that dissed Twitch and declared, “I’m the new face of Kick.”
  • Coverage characterizes the agreement as exclusive, though neither party has released contract details.
  • Screenshots circulating on social platforms claim the deal is worth millions, but those figures remain unverified.
  • Kick promotes a 95/5 subscription revenue split and has previously signed xQc and Adin Ross, as Soulja Boy plans 2026 streams blending music and gaming such as Fortnite.