Overview
- Multiple sneaker outlets reported that Cunningham will have an adidas Crazy Energy player-exclusive (PE) colorway and described the release as a PE rather than a full signature shoe.
- Reports say the shoe is expected to retail for $120 and to launch on July 24, and those details are presented as unconfirmed by adidas and sourced to sneaker media.
- Cunningham posted images to her Instagram Story that sneaker sites cited as a seeming confirmation of the release, though adidas has not issued a formal announcement.
- The shoe is described as a bright pink-to-white gradient upper with light blue mesh accents and orange details on the midsole and outsole.
- The PE follows Cunningham's rise with adidas from low-cost game shoes to campaign visibility and reflects a wider trend of brands investing in WNBA athletes based on social reach and marketability.