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Sony Releases Trailer for Jumanji: Open World

The trailer shows the game’s avatars crossing into the real world in 'demo mode' with the studio shifting the film to Christmas Day to chase holiday crowds.

Overview

  • The studio released the first official trailer Tuesday, revealing that the video-game avatars played by Dwayne Johnson, Kevin Hart, Jack Black and Karen Gillan have escaped into the real world and act as if they are stuck in 'demo mode.'
  • Jake Kasdan returns to direct and co-wrote the script with Jeff Pinkner and Scott Rosenberg, and producers include Matt Tolmach, Dwayne Johnson, Dany Garcia and Hiram Garcia, preserving the reboot’s core creative team.
  • Sony moved the theatrical date from December 11 to December 25, placing the film directly against Dune: Part Three and Avengers: Doomsday in a crowded holiday window.
  • The movie is billed as the final installment of the current Jumanji reboot trilogy, which follows two films that together grossed about $1.7 billion worldwide.
  • The new premise and Christmas shift change marketing and box-office math by turning Jumanji into a holiday tentpole that must compete for family audiences, international markets and screen space during a peak release period.