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Sony Moves ‘Jumanji 3’ to Christmas Day, One Week After ‘Dunesday’

The shift aims to capture the holiday family audience.

Overview

  • Sony Pictures disclosed Tuesday it had shifted the threequel from Dec. 11 to Dec. 25.
  • The new date lands one week after Dec. 18’s dual launches of Dune: Part Three and Avengers: Doomsday, a same-day pairing dubbed “Dunesday.”
  • Studio insiders say the Christmas corridor offers stronger play for families during school break, a window that powered the franchise’s 2017 and 2019 hits.
  • Dwayne Johnson, Kevin Hart, Jack Black, and Karen Gillan return with director Jake Kasdan, who co-wrote the script with Jeff Pinkner and Scott Rosenberg.
  • The cleared Dec. 11 weekend has prompted trade speculation about other date shifts, while analysts warn a one-week buffer may not ease competition for premium screens or audience attention.