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Sonu Nigam Surprises Fans Playing His Song En Route to Rotterdam Concert

The viral clip underscores the pull of real-world fan contact in promoting new music.

Overview

  • He shared an Instagram video from Rotterdam that shows him spotting a car ahead blasting his track Yeh Ishq Ishq on the way to his show.
  • In the clip he sings a few lines, pulls alongside the vehicle, rolls down his window, and trades waves and smiles with the group.
  • He captioned the post, “When you see your concert has already begun for your audiences in their car.”
  • Comments praised the moment, with comedian Tanmay Bhat writing “So fun,” as fans called the gesture sweet and thrilling.
  • The song is from the film Dhurandhar, composed by Shashwat Sachdev with rapper Reble, and it borrows from a 1960 Barsaat Ki Raat tune; in a separate post, Nigam recently paid tribute to the late Asha Bhosle on Instagram.