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São Paulo Sets Virada Cultural 2026 for May 23–24 With 1,000+ Free Events on 22 Stages

Officials frame the design as a push to bring free culture to all neighborhoods.

Overview

  • The city released a preview of the festival, confirming dates and a first slate of performers including Thiaguinho, Marina Sena, Joelma, Gustavo Mioto, Alexandre Pires and Luísa Sonza.
  • Organizers say more than a thousand attractions will be free and spread across São Paulo, bringing shows and activities to residents far from the traditional downtown hub.
  • Twenty-two stages are planned with five in the central area and the rest in the south, east, north and west zones to encourage people to circulate across the city.
  • New themed spaces return or debut this year, including Palco Brega, Palco Mulheres, a gospel stage and areas devoted to rock.
  • The program goes beyond music with dance, theater, literature, circus, comedy and popular culture, and the full schedule with times and exact locations will be announced at a May press conference.