Overview
- Sky and Formula 1 extended exclusive live rights in the UK and Ireland to 2034 and in Italy to 2032, blocking Apple’s near-term entry into those markets.
- By renewing before an open tender, Sky kept rivals from bidding and gave Formula 1 predictable income.
- Trade reports say the UK and Ireland package is about £200 million per season, with some estimates placing the total near £1 billion.
- Apple holds U.S. rights on a five-year deal that began in 2026 and has tied F1 coverage into the Apple TV app, Apple Sports, Apple Maps, and Apple Music.
- Because F1 sells rights country by country, potential openings for Apple may come in markets with sooner expiries, such as France where Canal+ holds rights through 2029.