Overview
- Siemens Energy announced a planned, staged transition to the new corporate name Omterra that will unite Siemens Energy and Siemens Gamesa under a single brand.
- The Omterra name was protected through trademark filings beginning in 2021 and gained a U.S. registration on June 30, 2026, and the company says the rollout will begin later this year.
- Siemens Energy says existing contracts, warranties, and installed equipment nameplates will remain valid and that it has begun direct outreach to customers to manage the administrative vendor‑registration work the change will require.
- The company has budgeted the rebranding costs for signage, marketing, legal and administrative work across more than 90 countries and says the costs will not change current financial guidance.
- A standing brand license with Siemens AG carries a revenue‑linked royalty of roughly €300 million in the most recent year and runs to 2030, and Siemens Energy says it is not yet clear whether an early move to Omterra will end that obligation.