Overview
- The official music video for DAI DAI premiered on May 23 and was directed by Hannah Lux Davis, featuring Shakira and Burna Boy in scenes shot in Miami and at iconic locations tied to the sport.
- The video opens with elite players declaring readiness for the tournament and includes cameo appearances by Lionel Messi, Kylian Mbappé, Erling Haaland and other top internationals.
- Visuals center on large-scale choreography, flag-inspired costumes, stadium sequences and archival World Cup footage to evoke unity and stadium energy.
- Musically the track blends reggaetón and Afro-fusion elements, with Burna Boy delivering a prominent verse intended to widen the song's global appeal.
- The release ties into Shakira's World Cup legacy from 2010's Waka Waka and plugs into FIFA's broader music strategy for the tournament hosted across the United States, Canada and Mexico.