Overview
- In a conversation on Prakhar Gupta’s YouTube channel, Kapoor said the industry’s challenges are a two-way process involving impatient audiences and creators whose focus has eroded.
- He argued Bollywood is not producing enough good films, contending box-office struggles cannot be blamed solely on shrinking attention spans.
- He criticized engineered publicity and staged reactions, questioning when promotion crosses ethical lines in pursuit of metrics.
- Kapoor said genuine, spontaneous audience responses are central to cinema’s value and warned against overcontrolled PR cycles.
- O’ Romeo releases on February 13 and is written and directed by Vishal Bhardwaj, adapted from Hussain Zaidi’s Mafia Queens of Mumbai, with Triptii Dimri, Nana Patekar, Avinash Tiwary, Tamannaah Bhatia, Disha Patani and Vikrant Massey in the cast.