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Seventeen’s Dino Sets Aug. 3 Solo Debut as Alter Ego Picheolin With ‘Gilboard’ EP

The project revives a 1990s street‑music vibe through a fictional agency boss persona.

Overview

  • Pledis Entertainment said Monday that Dino will drop his first EP as Picheolin, titled Gilboard, on Aug. 3.
  • The title blends the Chinese character gil, meaning good fortune, with board, nodding to unofficial 1990s street charts built from cassette vendors’ play counts.
  • An album trailer shows the alter ego across different eras before landing on a sharp, suit‑and‑fedora look with title art styled after Billboard’s logo.
  • HYBE’s official YouTube channel also posted a morning talk show‑style interview with the character as part of the rollout.
  • Picheolin is framed as a 1990s‑style producer and the boss of a make‑believe talent agency, which reports name as BOMG or Bong.
  • Dino debuted with Seventeen in 2015 and previously put out the solo mixtape Wait in 2023, laying groundwork for this formal launch.