Overview
- PC and console game revenue grew 13% in 2025, with downloads up 7% and releases up 8.4%, and Steam set a new record for units sold.
- Apple’s App Store generated a record $52.5 billion in gaming revenue, surpassing Google Play and Steam combined as overall mobile downloads declined.
- EA published the year’s best-selling PC/console game, Battlefield 6, with EA Sports FC 25 and FC 26 next among AAA titles.
- Microsoft ranked second by PC/console downloads but led publisher ad spending, while Fortnite drew the largest single-game ad outlay.
- Total game downloads across mobile, PC, and console reached 52 billion in 2025, and Roblox averaged nearly 450 million monthly active users on mobile.