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Scorsese Joins Black Forest Labs to Use AI for Storyboards

A company video showing the director using the FLUX model has raised practical questions about production speed and renewed concerns about training data, credit and job impacts.

Overview

  • Black Forest Labs announced that Martin Scorsese has taken an adviser role and the company released a video showing him using its FLUX generative‑AI tool to create storyboards during preproduction.
  • Scorsese said the tool felt “creatively freeing” and helped him share visual ideas faster with designers and cinematographers, which he described as saving time and reducing wear on the crew.
  • Reporting identifies Black Forest Labs’ founder Robin Rombach as an alum of Stability AI and notes investor links to Rick Yorn’s BroadLight Capital and Michael Ovitz, while Scorsese’s personal financial stake in the company remains unconfirmed.
  • The announcement drew a split response from Hollywood, with some industry figures welcoming the practical previsualization use and others, including storyboard artists and Boots Riley, criticizing the move over training‑data ethics and threats to creative labor.
  • Black Forest Labs was founded in 2024 by researchers connected to earlier image models and the partnership places a high‑profile filmmaker at the center of ongoing debates about how generative AI will be governed and used in film production.