Overview
- Industry tallies show Scary Movie posted an estimated $7.5 million in Thursday preview screenings, putting it ahead of competing new releases.
- Masters of the Universe drew roughly $4 million in Thursday previews even as early Rotten Tomatoes tallies favor it with stronger critic and audience scores.
- Fathom/Glitch’s The Amazing Digital Circus produced unusually high early receipts, including a reported $7.8 million in evening previews that point to a strong first full day.
- The results offer only an early signal because previews can be frontloaded; analysts note Scary Movie’s large preview take echoes other revived franchises while Masters’ $170M–$200M reported production cost raises the stakes for a sustained weekend.
- Final weekend totals and Friday/Saturday box office patterns will show whether Scary Movie’s preview momentum turns into a big opening or whether Masters and the Digital Circus can hold audience interest beyond initial screenings.