Particle.news
Download on the App Store

Savvy Games Group in Talks to Acquire ByteDance’s Moonton, Bloomberg Reports

The PIF-backed buyer has re-engaged following a previously stalled approach during ByteDance’s games pullback.

Overview

  • Sources say the negotiations are preliminary and could end without a transaction, and the companies declined to comment due to the sensitivity of the talks.
  • ByteDance acquired Moonton in 2021 for about $4 billion to secure the Mobile Legends: Bang Bang franchise and a global publishing and operations team.
  • Reports in late 2023 indicated ByteDance explored a sale of Moonton with a roughly $5 billion price floor after deep cuts at its games unit.
  • Savvy, founded in 2021 and wholly owned by Saudi Arabia’s Public Investment Fund, has pursued major deals including participation in a consortium agreement to buy Electronic Arts for about $55 billion.
  • Moonton’s Mobile Legends delivers strong reach in Southeast Asia, making the studio an attractive target for a buyer building mobile and regional scale.