Overview
- Samsung opened pre-orders for the Galaxy Z Fold8, Z Fold8 Ultra and Z Flip8 after its July 22 Unpacked event, and shipments are scheduled to begin on August 7.
- The Z Fold8 series carries premium prices with the Fold8 starting near $1,900, the Fold8 Ultra around $2,100, and the Flip8 about $1,200.
- Amazon is bundling limited-time gift cards with pre-orders — up to $350 for select Fold8 models, $200 for the Flip8, and $50–$100 for new Galaxy Watches — but buyers must choose the gift-card bundle at checkout and claim it by email after the device ships with the offer window ending on August 6.
- Multiple retailers and Samsung itself are also offering trade-in discounts, Samsung credits, voucher codes and free accessories that can substantially lower out-of-pocket cost for buyers who trade devices or combine offers.
- Samsung repositioned the Fold line this cycle by offering a more pocketable Fold8 with a 4:3 inner display and a larger Ultra model focused on productivity, a split that may broaden appeal but keeps pricing high and makes launch promotions likely to shape early demand.