Overview
- Samsung officially unveiled the Galaxy Z8 Series and opened pre-orders on July 22, with global deliveries set to begin in early August.
- The lineup includes three models: the Galaxy Z Flip8 starting at $1,199.99, the passport‑style Galaxy Z Fold8 starting at $1,899.99, and the Galaxy Z Fold8 Ultra starting at $2,099.99.
- The new Fold8 adopts a 4:3 inner display to give an immediate tablet‑like view without rotating the device, while the Ultra refines flagship hardware with a 200MP main camera and brighter display.
- Samsung is promoting expanded Galaxy AI features such as Gemini‑powered Notebooks, Photo Assist editing tools, and a personalized My Filter image tool that run on‑device where supported.
- Retailers and carriers are competing with aggressive, regionally varied pre-order incentives—trade‑in credits, gift cards (up to $350 on some retailers), bank installment plans, and bundles with the new Galaxy Watch9 and Watch Ultra2—so buyers’ final prices will vary significantly by market.