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Samsung Launches Galaxy Card, a Wallet‑First Visa Card With Up to 5% Back

A Visa card issued by Barclays that is provisioned instantly into Samsung Wallet, aiming to deepen device loyalty, signaling broader fintech ambitions.

Overview

  • The Galaxy Card, announced Monday, is issued by Barclays on the Visa network and will open public applications on July 22 with select customers given early access.
  • Samsung says the card is wallet‑first and is provisioned instantly into Samsung Wallet so users can apply, manage accounts, track spending and redeem rewards from Galaxy devices.
  • The no‑annual‑fee card offers tiered cash back: 5% on purchases made directly from Samsung, 3% when paid through Samsung Wallet, 2% on select streaming services and 1% on other purchases, plus a $200 bonus after $2,000 spent in 90 days.
  • A black metal physical card will be available but non‑Samsung device owners can still use the physical card and manage accounts via Barclays’ portal while losing Wallet‑specific benefits.
  • Barclays calls this its first digital wallet‑native card and Samsung frames the launch as the start of a broader push into financial services that seeks to turn device loyalty into long‑term customer relationships.