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Salesforce Commits $1 Billion to Mexico, Opens Mexico City Hub for AI Services

The move positions Mexico City as a multilingual AI services hub for the Americas, signaling Salesforce’s push to scale Agentforce after recent financial pressure.

Overview

  • The company pledged $1 billion over five years and inaugurated a five‑floor office in Polanco’s Miyana II with capacity for up to 2,000 employees.
  • The site houses a Global Delivery Center that will support Agentforce and provide specialized consulting in English, Spanish and Portuguese to clients across the Americas.
  • Salesforce plans to hire specialized talent and fund workforce training in AI, expanding local skills and its regional partner ecosystem.
  • Its 1-1-1 philanthropic model includes a $250,000 commitment to Amigos de Filantrofilia to help 100,000 Mexican students gain AI, data and automation skills.
  • Mexico’s Secretary of Economy Marcelo Ebrard endorsed the project as a job creator and AI consulting hub, and the announcement follows a recent revenue shortfall and an expanded $20 billion share buyback program.