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runDisney–Brooks Princess Shoe Collection Debuts at Expo Thursday

Sales use a virtual queue with per-design purchase caps to manage demand.

Overview

  • Three new character models headline the drop: Ghost 17 Rapunzel at $170, Glycerin 23 Belle at $185, and Adrenaline GTS 25 Moana at $175.
  • Sales begin February 26 at the runDisney Health & Fitness Expo at ESPN Wide World of Sports in Orlando.
  • Day-one purchasing is limited to two pairs per design per adult, for a maximum of 10 pairs, with access controlled via a virtual queue.
  • Two prior designs return—Adrenaline GTS 25 runDisney at $165 and Ghost 17 Mickey Mouse at $170—with the Mickey shoe also available now on BrooksRunning.com.
  • A four-pack of lace badges commemorating the 2026 Disney Princess Half Marathon Weekend is offered for $20.