Overview
- The band quietly issued a white‑label 12-inch under their longtime alias The Cockroaches at select independent record shops over the weekend, and the copies sold out fast.
- Reports point to a run of 1,000 numbered records worldwide, with Soho’s Sounds of the Universe receiving just 14 copies that Universal told the shop to price at exactly £10.07.
- The track is not on streaming, but near-full rips spread on TikTok after the sale, and the Stones later acknowledged the stunt on their official channels.
- Coverage from NME and The Times says the single is the first taste of a Rolling Stones album slated for July, with Andrew Watt returning as producer and more new songs already written.
- Scarcity has fueled a brisk resale market, with some copies listed on eBay for close to $600, showing strong demand from collectors drawn to the covert rollout.