Rodrigo Bocardi Returns to TV to Lead SBT Late‑Afternoon Telejornal

Overview

• SBT confirmed on Tuesday that it signed Rodrigo Bocardi to present a new weekday telejornal aimed at the late‑afternoon audience.
• The show will air Monday through Friday from 18:15 to 19:45, be produced in partnership with BocaTV, and is scheduled to premiere after the 2026 World Cup with reports suggesting late July or early August as possible start dates.
• SBT says the format will integrate open broadcast, social media and FAST streaming channels to deliver real‑time news, public service reporting and audience interaction.
• BocaTV plans a broader expansion tied to the deal, including a new studio on Avenida Faria Lima scheduled to open in August and a digital reach reported at about 1.7 million followers that helped attract investors.
• Bocardi’s return follows his January 2025 exit from Globo, which cited breaches of ethical norms that he denies, and that disputed episode remains part of the background to the move.