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Retailers Push Deep Discounts on LG C6 OLED Line

Steep price cuts are timed to catch gamers upgrading screens before the Grand Theft Auto VI release.

Overview

  • Major retailers and LG rolled out marked-down C6 listings on Monday, with Amazon showing the 55-inch model at a record-low $999.99 down from $1,399.99.
  • Some retailer and brand pages list reductions as large as $2,000 on bigger C6 sizes and include bundles such as prepaid Visa cards or free Xbox controllers.
  • The C6 is being sold with a gaming pitch that highlights a 0.1ms response time, up to a 165Hz variable refresh rate, LG’s webOS 26 smart platform, and built-in Google Gemini.
  • Deal terms and stock vary by seller and size, so buyers should check availability, delivery windows, and model trade-offs such as peak brightness and the longer-term risk of OLED burn-in.
  • These price moves follow early October discounting and Prime Big Deal Days and could pressure rivals’ OLED pricing as shoppers hunt Black Friday–level bargains before GTA VI launches.