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Researchers Launch Fat Marmot Week to Rally Public Support for Threatened Alpine Study

The online bracket seeks donations to close a $200,000-plus funding gap after a record-low snowpack caused large-scale marmot hibernation deaths.

A marmot named 9 sits outside of her den Thursday, Aug. 6, 2026, in Gothic, Colo. (AP Photo/Brittany Peterson)
FILE - A road winds through the snow-covered Rocky Mountains at Hoosier Pass on April 18, 2022, near Blue River, Colo. (AP Photo/Brittany Peterson, File)
Researchers mark a marmot with dye for identification Friday, Aug. 7, 2026, in Gothic, Colo. (AP Photo/Brittany Peterson)
A marmot named 9 sits with one of her pups Thursday, Aug. 6, 2026, in Gothic, Colo. (AP Photo/Brittany Peterson)

Overview

  • Last winter researchers at the Rocky Mountain Biological Laboratory say roughly two-thirds of one monitored marmot population died during hibernation because low snow left burrows too cold.
  • The lab is staging a bracket-style Fat Marmot Week with voting on Aug. 24, 26 and 28 and daily polls open 6 a.m. to 6 p.m. PDT to boost public engagement and fundraising.
  • The team has turned to unconventional revenue streams, including a G-rated OnlyFans account called OnlyMarms and a supporter-created meme coin $OnlyMarms that has generated about $100,000 in transaction-fee donations.
  • Researchers say they need more than $200,000 to fund three years of fieldwork and to stabilize a program that has lost graduate positions after federal funding cuts.
  • The losses are linked to a record-low Upper Colorado River Basin snowpack this year that a new attribution study says human-driven climate change made about 14 times more likely, with broader consequences for downstream water supplies.