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Reebok Reissues 50 Cent’s G‑Unit G6 With Aug. 20 Retro Drop

The exact 2003 white‑blue‑red silhouette returns as a 1:1 recreation to tap renewed Y2K fashion demand.

Overview

  • Reebok will release the G‑Unit x Reebok G6 on Aug. 20, 2026, with pairs priced at $130 and sold through Reebok, JD Sports and select retailers.
  • The reissue is presented as a faithful 1:1 retro of the original 2003 white/blue/red colorway with period details such as a white leather upper, gray suede toe tip, G‑Unit embroidery, metal “G‑6” lace dubrae and a translucent blue outsole.
  • Tony Yayo publicly revealed the reunion earlier this summer on The Real Report podcast, a leak that preceded official images and the formal release announcement.
  • Coverage recalls the G6’s 2003 launch alongside 50 Cent’s Get Rich or Die Tryin’ and its place in an early rapper‑backed sneaker moment that shared retail space with Jay‑Z’s S. Carter line.
  • The drop is timed to leverage a broader Y2K and early‑2000s style resurgence that has lifted demand for original‑era silhouettes and nostalgia releases in streetwear and sneaker markets.