Overview
- Multiple outlets report the chain is exploring a limited-time comeback as soon as this month, and the company says it has nothing to announce.
- Bringing the deal back would break CEO Damola Adamolekun’s 2024 pledge to scrap it for good.
- The all-you-can-eat offer racked up about $11 million in losses in one quarter after it became a $20 everyday item in 2023.
- Red Lobster filed for Chapter 11 in May 2024 and shut about 130 restaurants, with further closures still under review.
- The promotion packs dining rooms and sparks viral feats of excess, which lift traffic but drive food costs higher and strain supply.