Overview
- The promotion, which returned Monday, offers five shrimp options including the new viral-inspired “Marry Me Shrimp,” with locations charging about $24.99 to $29.99 depending on the market.
- Red Lobster says the offer is dine-in only for a limited time, with no stated end date, and the company website notes it is not available on holidays.
- The company links the comeback to strong fan demand and thousands of social media mentions after dropping the deal in 2024 during a restructuring that closed roughly 130 restaurants.
- Executives stress tighter controls after the permanent $20 version in 2023 was tied to about $11 million in operating losses that weighed on the brand ahead of its Chapter 11 filing.
- Some current and former staff warn the all-you-can-eat format leads to long table times, heavy workloads, and lower tips, raising concerns about service strain even if traffic improves.