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Recife Rides ‘The Secret AgentOscar Momentum as Fans Flock to Film Sites

The Oscar-nominated drama is recentering Brazil’s cultural map on the northeast.

Overview

  • The film, set in Recife, is nominated for four Academy Awards including best picture, international feature, actor and casting.
  • Local tour operators report surging demand for location visits that spiked after the Oscar nominations were announced.
  • The production has already collected international prizes, including two Golden Globes, drawing visitors from across Brazil and abroad.
  • Director Kleber Mendonça Filho and local scholars say the movie challenges stereotypes by showcasing Recife’s cosmopolitan culture and Brutalist architecture.
  • Carnival celebrations featured giant effigies from the film and a renewed craze for a 1978 Pitombeira shirt, with roughly 30,000 sold, many to buyers in the United States and Europe.