Overview
- The team announced the July 23 reveal on Tuesday via its RamsNFL Twitter account and said the uniforms will be shown at a season‑ticket‑member event.
- The presentation is part of the franchise's Rams Revealed Live programming and will give attendees an early look at the new designs.
- The two alternates will join the Rams' classic royal jerseys, white jerseys and the Rivalries set, bringing the club to five uniform options this season.
- The team has not released images or a plan for how often the alternates will be worn, and fan theories that one will be a blue‑and‑white throwback and another predominantly yellow remain unconfirmed.
- The timing, two days before players report for training camp, follows recent offseason tweaks to the Rams' 2020 rebrand and is likely meant to boost merchandise sales and fan interest ahead of the season.