Overview
- A multiyear partnership announced Thursday makes CBS LA the Los Angeles Rams’ official hometown TV partner.
- CBS LA will air exclusive Southern California broadcasts of Rams preseason games, with Deadline reporting the rights shift from ABC7.
- The station will produce weekly programming all year, including a coaches show with Sean McVay and original team content across CBS LA platforms.
- Rams president Kevin Demoff called it a reunion that will bring fans closer to the team and support joint community efforts across Southern California.
- CBS LA says its nearly 90 hours of weekly news and sports will enable deeper coverage, as the pact lands during a busy week for NFL media moves like Netflix adding games.