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Rakuten Wallet Launches XRP Trading, Point Conversions and QR Payments in Japan

The move links loyalty points to cryptocurrency for everyday purchases.

Overview

  • Rakuten Wallet in Japan now lets users convert Rakuten Points to XRP, trade the token in-app, and pay by QR code at more than five million stores.
  • The rollout reaches roughly 44 million Rakuten Pay customers and opens over three trillion points, worth about $23 billion, for conversion into XRP.
  • The release started on Android with iOS planned next, keeping custody and payments inside Rakuten’s app to reduce steps for shoppers.
  • Rakuten launched a promotion that gives ¥500 in XRP for ¥30,000 in purchases and ¥1,500 for ¥100,000 or more during the campaign period.
  • RippleX called this one of the largest retail deployments of XRP to date, while Santiment reported a sharp sentiment jump without a clear price breakout.