Overview
- Radisson announced a global expansion of its Verified Net Zero Hotels program at IHIF 2026 in Berlin, moving from two pilots to a phased rollout that starts in 2026 in Norway and includes the UK and South Africa.
- Each certified hotel will be audited by TÜV Rheinland under the Net Zero Methodology for Hotels, which aligns with Science Based Targets Initiative principles for credible climate claims.
- The framework eliminates on‑site and purchased energy emissions through electrification and 100% renewable energy, then cuts operational supply‑chain emissions in food, waste, laundry, amenities and business travel.
- Early results from pilot sites in Manchester and Oslo show guest awareness above 70%, about one in five bookings influenced by net‑zero status, and a reported 2–3% revenue lift across the two hotels.
- Scaling will depend on owner buy‑in and local energy systems, with Radisson noting hurdles such as fossil‑based district heating in parts of Germany and a preference to avoid using renewable energy certificates.