Overview
- The PWHL announced Monday that Detroit’s Ilitch Companies and Larry Tanenbaum’s Kilmer Sports Ventures have joined the league as its first outside investors and strategic partners.
- Reports from multiple outlets say Kilmer injected about $100 million into the league, though the PWHL has not published full financial terms.
- Ilitch Companies confirmed it purchased an equity stake and will help the league prepare to operate a PWHL Detroit team at Little Caesars Arena this fall.
- Mark and Kimbra Walter and the PWHL advisory board will continue to oversee day-to-day operations while the new partners serve in advisory roles rather than running teams.
- League officials say the capital is earmarked to expand commercial infrastructure, boost marketing and pursue bigger media deals and profitability, and it will not immediately raise player salaries.