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Pronto Extends Series B to $45 Million at $200 Million Valuation

The deal signals rising investor conviction in turning India’s informal domestic work into a managed, high-frequency service.

Overview

  • Pronto, which disclosed the $20 million extension on Thursday, closed its Series B at $45 million at a $200 million valuation.
  • Daily bookings have climbed from about 18,000 to roughly 26,000 in a month as the worker base expanded from 1,440 in January to about 6,500, with demand still outpacing supply.
  • The company plans to deepen operations in current cities and is adding adjacent services, including car washing and gardening, with home-cook trials underway in Bengaluru.
  • Pronto says it trains and background-checks every worker and provides uniforms, insurance, and welfare links, steps it credits with higher retention and more reliable service.
  • Rivals include Urban Company’s InstaHelp and Snabbit, and a Bank of America note cited in reports says the category could grow fast but remain burn-heavy over the next two to three years.